Feldman Physical Therapy

Justin Feldman is a friend of mine who GETS the importance of video. A lot of his practice is based around video that his patients can do at home or remotely.

But because of time and expertise, he decided to have me come in and shoot a promo video.

KEY POINTS TO CREATE EMOTION

Not what everyone thinks PT is: everyone has an opinion about PT that makes it somewhat boring. Justin and I wanted to show that there’s SO MUCH more to PT

Smile: again, PT doesn’t have to be boring. You can see the patient smiling and having fun.

Support: Justin and his partner guiding the patient, showing that they are there every step of the way